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   E-business card      Corporate identity      Collateral design      Raportul anual      Fotografie      Public relations   
Corporate identity

 
Imaginea firmei dvs. depinde de sistemul dvs. de Identitate de Corporatie.

      Acesta este un sistem grafic si conceptual ce are scopul de a crea un mijloc unificat, armonizat de comunicare cu clientii si care firma sa fie perfect identificata. Intr-o lume plina de “firmulite” este momentul de a avea un astfel de sistem coerent si consistent. In asa fel incit clientii sa stie cine sunteti, ce faceti, sa va vada in cea mai buna lumina posibila, si mai ales sa isi aduca aminte de dvs si sa revina la dvs. Iar daca lucrati cu firme din vest, acestea isi dau seama repede daca imaginea dvs. este de calitate, profesionist construita, sau este de sorginte amatoriceasca.

Multe componente, un singur sistem
      Un sistem de CI include intre altele si sigla, sloganul, antetul, cartile de vizita, pagina web, brosurile, afisele, CD-urile multimedia, materialul informativ etc.
      Toate aceste elemente trebuie sa fie armonizate intr-o imagine grafica si sa “respire” Stil, Continut si Mesaj. Sistemul trebuie sa fie codificat in forma scrisa, astfel incat toate materiale de comunicare din prezent si din viitor sa fie construite folosind acelasi standard.

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